My name is
I’m the founder and creative director @
a small, v. scaleable shop in Portland
, Oregon where we
esp. Transformative Marketing and Art 🎨 for harnessing into Cultural Phenomena. I co-founded and continue to publish
a Study of the Greatest Spectacle On Earth (Road Cycling πŸš΅β€β™€οΈ), Yonder Journal
the Pop-Anthropology of Other, and
X Crystals πŸ’Ž & Pistols


CURRENT MAIN STUFF: Creative Direction & Mad Crazy Ideas πŸ’‘ on Demand in service to Campaigns, Super Original Content and Cultural Artifacts. CORE COMPETENCY:
Director of the Institute for Transformation πŸŒ€ for
Lanyard Enthusiast, Tactical Wardrobe Consultation,
Pursuit LARPing 🀺, Recreational Survivalist, Mercurial Weather Navigator 🧭, World Hats,
Fanny Packs and Sneakers πŸ‘Ÿ.

Check out my instagram shit: MFS, MSO, YJ, 1000%.